Case Study: Jeep achieves 110% increase in qualified leads with giosg

Live virtual car showroom experience helps monetize online leads

Jeep faced a sharp decline in dealership visits and needed to better monetize web traffic by turning online visitors into qualified sales leads. To solve this, Jeep partnered with giosg to deploy a Conversational Marketing / live virtual showroom solution that combines instant callbacks, video, co-browsing and chat so web visitors can be connected in one click to showroom sales reps for a real‑time vehicle walkthrough.

giosg’s virtual showroom lets salespeople use smartphone or smart‑glass cameras to give live, guided tours, capture leads automatically and book test drives or customized quotes in real time. The solution increased booked test drives and quotes, delivering a 27% conversion rate, a 110% increase in qualified leads and a 10% rise in customer satisfaction, helping Jeep better monetize online visits and drive showroom appointments.

Jeep

Juan Miranda

Digital CRM & Customer Experience Manager