Case Study: Hyundai achieves 300% ROI with giosg Live Selling

Hyundai Mexico’s Live Project Achieves 300% ROI

Hyundai Mexico wanted to improve the online car-buying experience and create a safer, more convenient digital journey for customers. To support this goal, Hyundai worked with giosg on its live selling initiative, Hyundai Live, using live video engagement and conversational sales to bring the showroom experience online.

giosg helped Hyundai Mexico set up a one-to-many livestream shopping experience from a compact dealership showroom, where presenters showcased models and answered questions in real time through the website. The project delivered strong results, including more than 1 million livestream viewers in 9 months, an average of 70 pre-qualified leads sent to dealerships per month, and a 461% increase in leads versus the previous year, contributing to a reported 300% ROI.

Hyundai