Case Study: Telco boosts online sales with giosg

How the biggest telecommunications service provider in Europe was able to boost sales by 25% using their Virtual Store in Germany

Telco, one of Europe’s largest telecommunications providers, needed a more inventive way to convert its high website traffic into sales while improving the online and in-store buying experience. To address this challenge, it partnered with giosg and used its Conversational Marketing platform, including live video, real-time messaging, voice, chatbot, and one-to-one engagement tools.

giosg implemented a hybrid conversational sales and virtual store approach that enabled personalized, real-time interactions across channels. The results were strong: online sales conversion rose by 24–25%, engagement increased by 19%, ad conversion improved by 3%, and the company achieved a 20% online sales share, with giosg contributing to 50% of those sales.

Telco