Case Study: Hyundai Mexico achieves 300% ROI with giosg Live Selling

How Mexico’s Hyundai Live project achieved 3:1 ROI with live video engagement & conversational sales

Hyundai Mexico worked with giosg to improve its digital car-buying experience and create a safer, more convenient way for customers to shop online. The company wanted to increase early-stage engagement, scale live video streaming, and turn its website into a stronger lead generation channel for dealerships.

With giosg’s live selling and conversational sales solution, Hyundai Mexico launched Hyundai Live, a one-to-many livestream showroom where presenters showcased vehicles and answered questions in real time. The project drove more than 1 million livestream viewers in 9 months and generated an average of 70 pre-qualified leads per month, contributing to a reported 300% ROI and supporting major launches like the Grand i10 and Creta.

Hyundai Mexico