Case Study: Hyundai Panama boosts car sales with giosg

How Hyundai Panama Increased their Car Sales by 113 %

Hyundai Panama needed a way to keep generating and qualifying leads digitally during the pandemic, when showrooms and stores were closed or restricted. Working with giosg, the team looked for a solution to support customers online and improve lead qualification on their website.

giosg implemented a chatbot and One-to-One video/phone conversation solution, which Hyundai Panama rolled out from an initial 8-agent test to more than 60 sellers across the country and integrated into its CRM. The results were strong: qualified leads increased by 410% in 2023 vs. 2021 (first 6 months), actual car sales through qualified leads rose 145% from 2021 to 2023, and digital sales grew to 41% of total retail sales by 2023.

Hyundai