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79 Case Studies
A giosg Case Study
Hyundai Bahrain, the official dealer and distributor for Hyundai passenger and commercial vehicles in the Kingdom of Bahrain, faced a sharp drop in showroom traffic and car sales during the pandemic. With lockdowns limiting physical visits and customer behavior shifting online, the team needed a seamless way to communicate offers, engage prospects, and support test drives despite the restrictions. Giosg was used to help address this challenge through a more digital, customer-friendly approach.
Using giosg’s Whisbi Sell Lite and Whisbi Engage, Hyundai Bahrain added live streaming, real-time Q&A, showroom demos, and direct mobile contact with sales agents to its website. The results were strong: response time to inquiries dropped from one week to 24 hours, test drive conversion rose to 60%, closing ratio increased to 57%, and attended call rate improved to 80%.
Mohamed Ehab