Case Study: A1 Telekom Austria Group achieves +30% online conversion with giosg Live Shop

A1 Austria Live Shop Delivers +30% Online Conversion Rate

A1 Telekom Austria Group, one of Austria’s leading telecommunications companies, wanted to find new ways to connect with online customers and boost online sales. With a broad customer base spanning generations and many shoppers still seeking advice before buying, A1 needed a more personal digital sales and service channel.

Working with giosg, A1 launched the A1 Live Shop, a virtual shop solution that enabled real-time online customer support through chat, voice, and video. The new channel delivered strong results, including highly rated customer satisfaction, a 30% increase in average basket size per sales contact, and a +30% conversion rate from online leads to closed sales.

A1 Telekom Austria Group

Timo Zöller

Head of Customer Interaction