Case Study: Harvard Business Review saves development time and streamlines reader engagement with Gigya

Harvard Business Review Saves Developer Time & Resources with Gigya

Harvard Business Review (HBR) wanted a social login solution for HBR.org that would improve subscription conversions and create a smoother reader experience, but it needed to be easy to implement, low-maintenance, and able to keep pace with changing social network APIs and privacy rules. HBR also wanted to replace separate third-party sharing and commenting tools. Gigya provided the social login capability, along with integrated sharing and commenting features.

Gigya’s Social Login let HBR authenticate users through more than 35 identity providers via a single API, while Gigya handled API updates and privacy compliance automatically. The result was a simpler two-click login experience, unified user profiles, and seamless on-site engagement. Over four years, Gigya helped HBR save an average of four weeks of development time and resources each year.

Harvard Business Review

Kevin Davis

Technical Architect