Case Study: Wolves boosts traffic and revenue with Gibe Digital

Wolves boosts revenue 28% and traffic 30% with Gibe

The customer, a major football club, appointed Gibe Digital to take over their digital services and support all existing digital channels. Their challenge was to optimize their main website and revamp their TV site to provide an immersive digital experience for fans while ensuring reduced downtime and a seamless cross-device experience.

Gibe implemented a major upgrade to the Umbraco CMS and integrated the TV site with the StreamAMG streaming platform. The solution included ongoing maintenance, enhancements like a new full-width menu and commercial ad slots, and reliable 24/7 support. This resulted in a 28% uplift in revenue, a 30% increase in traffic to commercial platforms, and a significant improvement in page speed. A targeted overlay campaign also drove a 6.54% conversion rate for shop sales.

Wolves