Case Study: a top property and casualty insurer streamlines claims communications with GhostDraft

How a top P&C insurer customized the claims experience with GhostDraft

A top property and casualty insurance service provider faced a complex and inefficient process for generating claims communications. Their method overutilized IT resources for customization, which was expensive and slowed their speed to market for new products and correspondence. They turned to the vendor GhostDraft for a more intuitive customer communications management (CCM) solution.

GhostDraft integrated with the insurer's existing systems to provide a user-friendly CCM platform. This solution empowered business users to take control of authoring, allowing them to customize and test claims documents in real-time without IT assistance. This created a business-driven, efficient process for the insurer, which resulted in the delivery of more timely claims correspondence and a significantly improved speed to market for new insurance products.