Case Study: Seachange builds buzz and waitlist signups with Ghost Street’s interactive ferry website

Seachange launches its all-electric hydrofoil ferry website in 2 years with Ghost Street

Seachange, a startup developing New Zealand's first all-electric hydrofoil ferry, needed a website to showcase its innovative technology, build brand awareness, and attract stakeholders ahead of its service launch. They engaged the vendor Ghost Street, along with design partners Fuman, to design and develop a site that could educate users and handle pre-purchase bookings.

Ghost Street implemented a solution that brought Fuman's design to life, using animations and tooltips to highlight the ferry's key features. They also developed and deployed a functional booking system for the maiden voyage. The resulting website successfully gathered critical attention for Seachange, driving a large surge in traffic immediately following its launch.

Seachange