Case Study: Kitchen Stuff Plus improves store communication and employee engagement with Zipline

Kitchen Stuff Plus makes store communications 100% trackable with Zipline

Kitchen Stuff Plus, a leading Canadian housewares retailer, faced disjointed and untrackable communication with its store teams, relying on a mix of emails, texts, and phone calls. Zipline’s Sales Director identified this operational challenge and presented their modern communication and task management platform as a solution.

Zipline provided a consolidated platform that streamlined communications and task management into one trackable system. This allowed Kitchen Stuff Plus to target messages effectively, ensure they were read and actioned, and humanize their communications. The results included a more connected and motivated store fleet, with messages transforming from dry and bland to friendly and approachable, ultimately driving better business results through improved alignment between HQ and stores.

Kitchen Stuff Plus