Case Study: Relationship Headquarters achieves 35% higher open rates and 20% revenue growth with GetResponse

Relationship Headquarters Improves Open Rates by 350% by switching to GetResponse

Relationship Headquarters, led by CEO Bob Grant, provides dating and relationship advice for women from a man’s perspective and relies on email for more than 70% of sales. As the business grew, open rates fell — caused by their ESP putting them on a shared server with a spammer — and sends went out at the same time across time zones; getting support also meant paying extra fees.

After switching to GetResponse, Relationship Headquarters gained more reliable deliverability and optimized send times, allowing them to increase their marketing spend. Messages now go through at the ideal time, open rates improved by 35%, and revenues and profits rose by 20%, making the move one of their most profitable decisions in years.

Relationship Headquarters

Bob Grant

Founder & CEO