Case Study: Big Brothers Big Sisters of Eastern Massachusetts strengthens mentor engagement and regional outreach with Getfused

Big Brothers Big Sisters of Eastern Massachusetts strengthens regional engagement with Getfused and a 1-in-3 mentor awareness message

Big Brothers Big Sisters of Eastern Massachusetts (BBBSEM) faced challenges with an outdated website that was difficult to navigate and maintain. Their content was disconnected, events relied on third-party tools, and regional information was hard to find. They partnered with Getfused for a comprehensive website redesign, UX strategy, and digital platform overhaul to better support their mission.

Getfused implemented a new regional site architecture, a modern design system, and an optimized content management platform within WordPress. This solution streamlined navigation, improved SEO, and empowered BBBSEM's internal team to manage content effectively. The results included a digital platform that better serves volunteers, families, and donors, with stronger search visibility and enhanced community engagement across their diverse region.

Big Brothers Big Sisters of Eastern Massachusetts