GetCrux
3 Case Studies
A GetCrux Case Study
A large marketing company sought to improve operational efficiency and reduce the time its media buyers spent on repetitive tasks, which consumed over 70% of their work week. The company engaged GetCrux to identify automation opportunities, as it was facing pressure from clients demanding more value and internal challenges with scaling due to people-dependence.
GetCrux implemented its Reporting and Insight Engine, which was fine-tuned with the agency's historical data and connected to all its ad platforms. This solution automated the client reporting process, drastically reducing the time required to generate reports. As a result, the agency saved 180 hours per week, which translated to a monetary saving of $18,000 every month for its team of media buyers.
Large Marketing Company