Case Study: a leading parking operator company doubles revenue with Ocra

Leading Parking Operator Partner Doubles Revenue By Increasing Per-Space Turnover Within First 2 Weeks Of Using Ocra

Ocra partnered with a leading parking operator company to overcome their inefficient process of manually managing inventory and rates across multiple consumer demand channels. The operator was struggling with a complex and time-consuming procedure that prevented them from optimizing their pricing and availability to attract different types of customers.

The solution was the implementation of Ocra's Universal Inventory and an Optimized Product Structure, which automated inventory management and provided data-driven insights. This allowed the operator to introduce a new 12-hour parking product. As a result, Ocra helped the operator double their online revenue within two weeks, achieve a 4x increase in transaction volume, and significantly reduce the average length of stay and advanced booking window to capture new deal-sensitive and last-minute consumer segments.