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Discover the authenticity of a person, company or organization against a topic and amongst a group of peers. Identify the content most often shared between influencers. Then use the information to engage those most important to your business. By understanding what the influencers are discussing and then leveraging the insights, you can double the impact of traditional marketing efforts. Unlike traditional social listening platforms that focus on keywords and follower counts, Little Bird uses network analysis to identify true influencers in any topical community—influencers who can impact market perceptions and generate new referral business. Little Bird helps you focus on the people and content that matter the most so you can build the most beneficial relationships for your business.