GES
172 Case Studies
A GES Case Study
Informa Markets faced a significant logistical challenge for its Waste Expo 2025 event when an unexpected reduction in move-in time threatened to disrupt the complex installation process for over 100 large vehicles. GES was tasked with reengineering the entire move-in strategy to avoid exhibitor confusion and dissatisfaction while working under a newly compressed timeline.
GES implemented a strategic solution through five weeks of intensive cross-functional planning with multiple departments and partners. They developed a multi-shift schedule with staggered start times and precise manpower planning, which preserved the exhibitor experience. The result was a seamless setup with efficient vehicle spotting and material handling, leading to high exhibitor satisfaction and a thrilled client.