Case Study: Coterie opens flawlessly during a winter storm with GES

Coterie opens 140,000+ sq ft show flawlessly with GES despite a winter storm

The customer, Coterie, faced a significant challenge when a major blizzard hit New York City just days before their event at the Javits Center. A citywide travel ban threatened to disrupt freight schedules, labor availability, and exhibitor setup, putting the entire show at risk. Coterie relied on their vendor, GES, and its event services to navigate the crisis and ensure the show could open on time.

GES implemented a comprehensive storm response plan, which included proactive coordination with the venue, flexible labor scheduling, and real-time communication with all stakeholders. Through this expert planning and onsite leadership, GES ensured Coterie opened as scheduled without disruption. All exhibitors successfully completed their setups, attendees experienced a fully operational event, and there were no weather-related safety incidents, delivering a flawless result for the client.

Coterie