Case Study: Baker Roofing Company achieves reduced theft, improved driver safety, and lower fleet costs with Geotab

Baker Roofing Reducing theft, improving safety and managing costs to drive fleet performance

Baker Roofing, a century-old roofing contractor with a 1,500-asset fleet of mainly light-duty trucks, faced rising costs and safety risks from unsafe driving, frequent equipment theft, and poor fuel visibility. These issues hurt productivity, increased insurance and labor costs, and exposed the company to operational delays and risk on the road.

Partnering with BlueArrow Telematics to deploy Geotab telematics, Digital Matter asset trackers, Viewpoint ERP integration and the BlueArrow Fuel solution, Baker achieved real-time driver monitoring, automated reporting and secure asset tracking. The program improved driver behavior through scorecards and rewards, cut speeding and incidents, reduced fuel and equipment theft, lowered insurance and administrative burden, and boosted overall fleet productivity.

Baker Roofing Company

Toby Boyles

Vice President