Case Study: Paycor achieves 14% better weekly appointment performance with Geopointe

Paycor improves field sales team numbers with Geopointe

Paycor, a leading SaaS provider of Human Capital Management used by more than 30,000 small and medium businesses, faced inefficiencies in its field sales operations: sellers spent time planning routes, locating nearby accounts, navigating unfamiliar territories, and couldn’t easily visualize territories or identify regional leads for marketing events. These gaps led to wasted travel time, missed opportunities to fill canceled appointments, and inconsistent Salesforce adoption.

By deploying Geopointe, Paycor’s field teams can plot prospects and clients on a map, find optimal driving routes, log activity from mobile, and quickly locate nearby leads for marketing campaigns. The solution drove strong adoption across sales, improved Salesforce usage, enabled territory visualization for frontline leaders, and helped users perform 14% better on their weekly appointment goals.

Paycor

Brian Vass

Vice President of Sales and Marketing Technology