Case Study: Greene King achieves better operations team visibility and management with Geoplan

A Geoplan Case Study

Preview of the Greene King Case Study

Greene King manages 6 RSMs and 50 SDMs with Geoplan

Greene King needed comprehensive tools to visualize and manage its operations team, including coverage, account allocation, and performance reporting from a national level down to individual accounts. To address this challenge, they partnered with vendor Geoplan for its mapping software.

Geoplan delivered a solution over a ten-year partnership, providing software that enabled visualization and management for 6 Regional Sales Managers and 50 Sales Development Managers. The results achieved included comprehensive SLA reporting, efficient coordination of the teams, and visibility from the national to account level.


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