Case Study: Radiology Associates of Northern Kentucky achieves automated holiday shift bidding with Geomotiv’s white-label medical auction platform

Radiology Associates of Northern Kentucky launches a medical auction platform in 30 development hours with Geomotiv

Radiology Associates of Northern Kentucky faced significant challenges in manually assigning holiday and weekend clinical shifts. Their process, which relied on emails, texts, and spreadsheets, was time-consuming, prone to errors, and lacked transparency, which discouraged physician participation. To solve this, they partnered with Geomotiv to implement a customized white-label medical auction platform.

Geomotiv's solution was a secure, automated platform that streamlined the process with reverse auctions, ensuring full bidder anonymity and providing administrators with transparent reporting. The implementation, which required only 30 development hours, resulted in major time savings, reduced administrative overhead, and stronger cost efficiency for the client. Radiology Associates of Northern Kentucky immediately began using the platform, noting significant workflow improvements and higher participation.

Radiology Associates of Northern Kentucky