Case Study: Sodis improves route productivity with GeoConcept’s TourSolver and Territory Manager

SODIS - Customer Case Study

Sodis, a major field marketing subsidiary of the McCormick group, faced the challenge of optimizing the routes of its 150 itinerant sales promoters across France. Their goal was to reduce travel time and kilometers driven to improve efficiency, productivity, and working conditions. To achieve this, Sodis partnered with the vendor GeoConcept to implement its TourSolver solution for automated route planning.

The solution implemented by GeoConcept provided Sodis with optimized intervention plans. This resulted in measurable impacts, including a 15% productivity gain and a 20% reduction in travel time in some regions. GeoConcept's Territory Manager was later added to harmonize workforce distribution across sectors, leading to better-balanced workloads and improved support for field teams.

Sodis