Case Study: Naturopera achieves +15% productivity with Nomadia Field Sales

Naturopera boosts commercial productivity by 15% with GeoConcept

Naturopera, an innovative player in the dietary supplements and natural products market, faced the challenge of ensuring its sales force focused on high-value territories and new distribution channels beyond mass retail. Their planning relied on scattered tools and manual methods, leaving them with no visibility over high-potential areas or the ability to quickly adjust field strategy. To address this, they selected the Nomadia Field Sales solution from vendor GeoConcept.

The solution implemented by GeoConcept centralized all customer data onto a single platform, providing precise mapping of high-value territories and enabling strategic visit prioritization. This allowed Naturopera to identify target recruitment cities, rapidly adjust strategy, and successfully reach new channels like pharmacies and health food stores. As a result, Naturopera achieved a documented 15% increase in commercial productivity, a gain directly attributed to the capabilities provided by Nomadia.

Naturopera