Case Study: Papa John's Pizza saves 2–4 days in making strategic decisions and streamlines expansion with Geoblink

Thanks to Geoblink Papa John’s has saved 2 to 4 days in making strategic business decisions

Papa John’s Pizza, the international restaurant franchise, faced a growing challenge as rapid expansion produced overwhelming volumes of location, competitor and socio-economic data needed for reliable site selection and marketing targeting. To streamline decisions about where to open new restaurants and how to forecast sales, Papa John’s Pizza turned to Geoblink’s advanced analytics platform, which leverages more than 8 billion data indicators to surface the most relevant insights.

Geoblink transformed that raw data into simple, actionable segments used across Papa John’s expansion, marketing, business intelligence and operations teams—providing competitor detail, targeted campaign audiences, sales estimations and distribution-area definitions. As a result, Geoblink helped Papa John’s Pizza streamline decision-making at all levels, improve the quality of Investment Committee analyses and save two to four days in making strategic business decisions while producing more reliable sales forecasts and more efficient marketing.

Papa John's Pizza

Javier Saiz

Head of Business and Consumer Insight