Case Study: Superbet achieves a branded, responsive Help Center with Genuineq

Superbet boosts FAQ traffic and Ahrefs score with Genuineq

Superbet, a major European sports betting company, needed to provide a branded and consistent customer support experience across multiple markets. They partnered with Genuineq to customize their Zendesk Help Center, facing the challenge of implementing a fully responsive design that adhered to their visual identity without altering the platform's core functionality.

Genuineq developed a custom Zendesk theme from scratch, delivering a responsive and multilingual Help Center. The solution improved navigation and ticket submission flows while optimizing for performance across all devices. As a result, Superbet saw an increase in help center traffic and an improved SEO score, with the Product Owner praising Genuineq's proactive approach and effective communication.

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