Case Study: Urban Land Institute achieves a future-ready, collaborative headquarters with Gensler

Urban Land Institute launches a 22,000-square-foot headquarters with Gensler

The Urban Land Institute, a forward-thinking industry leader in the built environment, faced a challenge with its outdated headquarters. Their previous space no longer supported the necessary level of collaboration, member engagement, or organizational agility required for the future. ULI partnered with Gensler to create a new workplace that would unify teams, strengthen member connections, and honor its legacy while preparing for growth.

Gensler's solution was guided by the "Base Camp" concept, transforming the headquarters into a 22,000-square-foot platform for connection. The design included flexible event spaces, human-scaled work neighborhoods, and storytelling elements celebrating ULI's history. The impact was a workplace that fosters greater engagement, knowledge sharing, and innovation, equipping ULI to respond to future challenges and solidifying its role as a leader.

Urban Land Institute