Gensler
269 Case Studies
A Gensler Case Study
United Airlines faced the challenge of creating a new amenity hub in Chicago's Willis Tower that would foster physical connection and collaboration among its 3,500+ employees who were scattered throughout the skyscraper. The goal was to design a space that would inspire employees and make them feel part of something bigger, supporting the airline's overall brand transformation. Gensler was engaged to provide design services for this project.
Gensler worked closely with United to create a space that intertwines the airline's history with its future, featuring design elements like an entry moment that references a runway. The solution achieved LEED Silver certification by implementing sustainable design practices. The result is a space for employees to come together that successfully embodies the United brand's purpose. Gensler delivered a hub that compels physical connection and sparks an emotional feeling of being part of a global team.