Gensler
269 Case Studies
A Gensler Case Study
The San Diego Padres faced the challenge of revitalizing the historic Western Metal Supply Co. Building within Petco Park. They needed to modernize key retail and hospitality spaces to deepen fan engagement without compromising the building's authentic, historic character that defines the ballpark's identity. The vendor, Gensler, provided architectural and design services to address this challenge.
Gensler reimagined the building from the ground floor to the rooftop, preserving its original brick, timber, and steel while introducing premium amenities. Their solution expanded the team store, transformed the Budweiser Loft into a social destination, and added a new rooftop deck with a shade canopy. The measurable impacts included a 1,000-square-foot expansion of the retail space with tripled points of sale. Gensler helped the Padres unlock new revenue opportunities and set a new standard for preservation-forward design in a working ballpark.