Case Study: BXP transforms Embarcadero Center into a vibrant amenity hub with Gensler

A Gensler Case Study

Preview of the BXP Case Study

BXP creates a 550+ guest social hub with Gensler

BXP, a major real estate company, faced the challenge of meeting the demands of modern tenants who seek flexible, amenity-rich settings beyond traditional offices. To revitalize downtown San Francisco and enhance tenant value at the historic Embarcadero Center, BXP partnered with Gensler to reposition retail storefronts into a versatile shared amenity space.

Gensler's solution transformed two storefronts into Mosaic, a vibrant indoor-outdoor destination featuring conference rooms, lounges, and terraces. The design created a social hub that fosters connection and supports various work styles. The project was a major success, with booking demand exceeding client expectations. It enhanced the experience for existing tenants and created a compelling value proposition for future leasing, establishing a new benchmark for placemaking.


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