Gensler
269 Case Studies
A Gensler Case Study
The customer, Al-Ahly, a premier football club in Africa and the Middle East, faced the long-standing challenge of not having a home stadium that could match its stature and capture the passion of its fanbase. In partnership with Gensler, the club sought to create a world-class stadium that would serve as a new home and set a new global benchmark in sports architecture.
Gensler developed a transformative concept design for a 42,000-seat stadium. The solution featured innovative architectural elements like a massive structural arch and a sunken pitch to comply with height restrictions, alongside a digital façade and diverse fan experience zones. The Gensler design aims to drive significant economic growth by anchoring a larger sports city masterplan and functioning as a year-round multifunctional venue, establishing a new iconic landmark for Cairo.