Case Study: Sheffield United elevates data analysis with Genius Sports software

Sheffield United elevates data analysis with new software

Sheffield United needed new software to give its analytics department access to tracking data and in-game video for performance analysis. Genius Sports provided the software, which Sheffield United first used in 2020 and then brought back after re-joining the Premier League.

With Genius Sports’ easy-to-use platform, the club saved hours of data collection and could deliver more tactical insights to coaches and players. The case study does not give a numeric performance metric, but it highlights a clear efficiency gain and improved support for decision-making through better analysis tools from Genius Sports.

Sheffield United

Hayden Whiting

First Team Analyst