Case Study: Don Catchment Rivers Trust refreshes its network brand and website with Genie Creative

Don Catchment Rivers Trust launches rebrand and website in January 2020 with Genie Creative

The Don Catchment Rivers Trust commissioned Genie Creative to undertake a rebranding project. Their challenge was to rename and rebrand the "Don Network" to the "Don, Dearne & Rother Network" to better reflect its full catchment area, requiring a new logo that maintained a clear link to the old identity while representing the network's aims, all within a tight budget.

Genie Creative developed the new logo and brand style and applied it to a responsive CMS website. The solution included features like a landing page video, an events diary, an interactive story map, and a secure forum. Despite budget constraints and a launch delayed until December due to covid19, the project was successfully completed. The client, Don Catchment Rivers Trust, expressed great satisfaction with the final result.

Don Catchment Rivers Trust