Case Study: Dubai Desert Safarii achieves major organic traffic growth with Genie Crawl

Dubai Desert Safarii - Customer Case Study

Genie Crawl worked with Dubai Desert Safarii, a tour operator offering desert safari experiences in Dubai, including evening, morning, overnight safaris, and cruise packages. The customer wanted a new website that would rank well in search engines, look more appealing to visitors, and give them control to update content through a CMS, while also supporting SEO, social media marketing, content creation, and access to deal sites like Groupon.

Genie Crawl built a modern WordPress website so Dubai Desert Safarii could manage it easily and benefit from SEO plugin setup and content support. After launch, Genie Crawl handled SEO and social media marketing, helping the site rank for 805 organic keyphrases, generate steadily increasing organic traffic, and earn over 7,000 high-quality backlinks. They also helped the business get onto Groupon, which significantly changed its business model.