Gengo
13 Case Studies
A Gengo Case Study
Eventbrite, the online marketplace for live events, needed to scale multilingual customer support as it expanded into Europe. With a small team of native-language experts, unreliable machine translation for complex tickets, and agency services that were too slow and costly, Eventbrite faced rising ticket volumes and the risk of slower response times.
Eventbrite contracted Gengo to translate support tickets in French, German, Spanish and Italian, letting the core team handle incoming tickets regardless of language. Gengo’s fast, tiered human translation kept costs down, preserved response quality for sensitive issues, and helped Eventbrite consistently meet its 24-hour support promise, enabling continued global growth.
Patrick McLoughlin
Senior Localization Program Manager