Case Study: 3PlayMedia achieves scalable, cost-effective multilingual video translation with Gengo

3PlayMedia - Customer Case Study

3PlayMedia is a provider of high-quality captions and transcription services for customers like Procter & Gamble, Netflix and T‑Mobile. Facing the challenge of making video translation as scalable and cost-effective as its existing captioning—while preserving tone, nuance and searchability for a global audience—3PlayMedia needed a human-powered solution to overcome language barriers that machine translation alone couldn’t solve.

By integrating Gengo’s API, 3PlayMedia added one-click, professional translation into 34+ languages directly from its platform, with instant quotes and service tiers per word for seamless ordering and integration into synchronized transcripts. The partnership delivered a streamlined, scalable workflow and affordable pricing (for example, a one-hour video can be translated for roughly $50–$200 per language), expanding accessibility, SEO and international reach for 3PlayMedia’s clients.

3PlayMedia

Chris Antunes

VP of Operation