GeneXus
172 Case Studies
A GeneXus Case Study
TikTok partnered with GeneXus to bring an interactive Liga MX experience into the TikTok ecosystem. Facing the challenge of increasing real-time fan engagement around Mexican soccer, the solution was the Liga MX App integration that creators can add via the "Add Link" button, enabling fans to predict games and share results directly from TikTok videos.
GeneXus implemented a seamless flow with "Predict a Game" and "Share a Game" options, real-time score and trend updates, and visible metrics such as prediction distribution, exact-score points and user rankings (e.g., Puntos 85, Posición 1200). By surfacing prediction percentages and leaderboards in the Liga MX App, GeneXus delivered measurable interaction points and social-sharing hooks that make match predictions and competitive ranking immediately visible to users.
Galloti
TikTok