Case Study: Moño Azul optimizes agricultural processes with GeneXus

Moño Azul Optimizes Its Agricultural Processes with GeneXus

Moño Azul, a leading Argentine fruit producer and exporter, faced the challenge of modernizing its massive agricultural and logistical operations across over 30 farms. To improve competitiveness and handle the complexities of data collection from the field to distribution, the company turned to the GeneXus software development platform to build a tailored solution.

The solution was the development of the aBeepC mobile application using GeneXus 18. The app allows for real-time, offline data collection via QR codes, which revolutionized field processes, minimized manual entry, and ensured data accuracy. This GeneXus-built solution accelerated payroll and logistics management, improved decision-making, and provided workers with valuable new technological skills, significantly optimizing the entire production chain.

Moño Azul

Luis Suazo

Head of the Development Team