Case Study: HipXik.com achieves a dynamic, low‑maintenance integrated e‑commerce platform with GeneXus

Hipxik.com - Customer Case Study

Hipxik.com is a Mexico‑based e‑commerce startup selling high‑end apparel and accessories and running a members‑only, highly dynamic virtual store. To support frequent design changes, private sales, multiple images and magnification, multi‑address shipping/billing and several payment options, the development partner needed a flexible, low‑maintenance platform—so In‑Style Digital Marketing used the GeneXus platform to build the site and backend systems.

Using GeneXus, In‑Style integrated its Red Box Commerce storefront, an ERP for inventory/logistics and digital marketing tools (Flash, Google Analytics and other Web 2.0 components) into a single, scalable solution. The result for Hipxik.com is a fully integrated, low‑maintenance e‑commerce platform that supports rapid campaign changes, handles large volumes of product and customer data, and manages the entire business end‑to‑end—positioning the company for continued growth.

Hipxik.com