Case Study: MaxxSouth Achieves a Seamless Personalized Customer Experience with GeekHive

A GeekHive Case Study

Preview of the MaxxSouth Case Study

MaxxSouth Unlocks the Power of Content

MaxxSouth, a provider of phone, broadband, and internet services, faced challenges with long hold times for website updates and a lack of online account management, which frustrated customers and diverted tech resources. They partnered with vendor GeekHive to implement a solution that would provide timely messaging, a checkout process, and a personalized customer experience.

GeekHive implemented a Drupal 8 CMS solution that integrated with MaxxSouth's existing technology, including Pantheon and a parent company's codebase. This allowed for the launch of an online ordering system and a personalized customer login portal called MyMaxxSouth. The solution provided a complete view of the customer journey through analytics and created a seamless, one-domain experience for users, empowering MaxxSouth to better serve its community.


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