Case Study: Komet Sales saves time and improves customer experience with Geckoboard

How one SaaS business used data to save time and improve customer experience

Komet Sales is a B2B SaaS platform that helps importers and wholesalers run flower operations. CEO Alejandro Pérez found the company overwhelmed by vanity metrics that didn’t drive customer outcomes or help teams act, and needed a way to surface the right, actionable KPIs so staff could focus on improving the customer experience.

Komet involved teams in selecting and iterating KPIs, then put role-specific dashboards on multiple strategically placed office screens (portrait/landscape and looping where needed) so relevant data is visible at a glance. The approach democratized monitoring, increased ownership and motivation, cut time spent filtering data, and led to measurable improvements such as a drastic drop in average customer ticket response time.

Komet Sales

Alejandro Pérez

Chief Executive Officer