Case Study: eSynergy Solutions achieves a 10% sales increase with Geckoboard

eSynergy Solutions use live TV dashboards to motivate teams and see sales go up by 10%

eSynergy Solutions is a London-based IT recruitment firm that struggled with slow, manual reporting: salespeople were too busy chasing targets to update the CRM, Excel reports were copied into PowerPoints and updated by hand, and by the time metrics were reviewed it was often too late to act. The company needed a way to put live, easy-to-interpret sales data in front of teams to motivate performance and hit targets.

They implemented Geckoboard dashboards connected to their CRM, rolling out 16 dashboards across eight screens plus individual dashboard links for each salesperson, custom-branded themes, leaderboards and a company performance view. The live visibility increased accountability and competitive spirit across teams, focused daily actions, and drove a 10% increase in sales.

eSynergy Solutions

John Birtwhistle

Sales Operations Manager