Case Study: Marine Credit Union increases auto-approvals with GDS Link

Marine Credit Union raises auto-approvals 124% with GDS Link

Marine Credit Union, a credit union specializing in auto, RV, and boat loans, sought to increase its auto-approval rates and streamline its lending process. Their in-house credit scoring model only auto-approved 17.86% of applications, leading to extensive manual reviews. To address this challenge, they partnered with vendor GDS Link for a more flexible and automated credit decisioning solution.

By implementing GDS Link's solution, Marine Credit Union significantly enhanced its process. The results were a 124% increase in auto-approvals, which drastically reduced manual reviews and allowed staff to focus on more complex applications. This efficiency gain also led to an increase in loan bookings, positioning the credit union for substantial future growth.

Marine Credit Union