Case Study: goeasy achieves 50% faster model implementation with GDS Link PMML Solution

Accelerating requirements gathering and reducing number of bugs reported post-development utilizing the PMML format

goeasy, a Canadian non‑prime leasing and lending provider (easyhome and easyfinancial), needed to scale adjudication and lending models built in SAS but was hampered by a slow, error‑prone process of translating models into pseudo‑code and detailed score calculation requirements. To support rapid portfolio growth and reduce manual errors, goeasy turned to GDS Link and its PMML tool/PMML solution.

GDS Link helped goeasy deploy models in PMML format, enabling system changes in weeks, consolidating more than eight models into a single change and accelerating requirements gathering while cutting post‑development bugs. The result: 50% faster implementation (from ~20 hours to 5–10 hours), continuous model releases and greater decisioning agility — measurable improvements driven by GDS Link’s PMML solution.

goeasy

Zaur Akhmedov

Director, Acquisition, Risk & Analytics