Case Study: Trust & Will achieves faster, clearer legal communication with GC AI

Trust & Will - Customer Case Study

Trust & Will, a company in the legal technology industry that modernizes estate planning, faced the challenge of its legal team balancing precise legal work with the need to communicate that guidance clearly and quickly to non-legal business partners. Under time pressure, Assistant General Counsel Alexandra Sepulveda found that explaining complex legal issues without creating internal friction was a significant hurdle. The vendor, GC AI, was engaged to help address this communication challenge.

GC AI provided a solution that enabled the legal team to draft empathetic internal communications, conduct contract reviews, and generate creative compliance training. The tool helped craft diplomatic, solution-oriented messages that preserved relationships across teams. The result was hours saved each week, a reduction in internal friction, and a shift for the legal team away from low-value tasks toward higher-value strategic work, allowing them to advance business priorities more effectively.

Trust & Will

Alexandra Sepulveda

Assistant General Counsel