Case Study: City of Scottsdale achieves 50+ pipeline leads and 30+ qualified appointments with Gazelle.ai

City of Scottsdale - Customer Case Study

The City of Scottsdale’s economic development team needed help turning target industry lists into qualified meetings in priority U.S. metros (Boston, New York, Chicago and the San Francisco Bay Area) to attract investment and create jobs. To overcome resource constraints they engaged ROI’s Business Intelligence team, tapping Gazelle.ai to develop targeted prospect lists and support multi-touch outreach to decision makers.

Using Gazelle.ai, the ROI team engaged almost 600 companies, scheduled over 30 appointments, and identified more than 50 longer‑term pipeline leads over a two‑year engagement. Those meetings produced site visits and new projects—most notably a rapid conversion with General Assembly—demonstrating Gazelle.ai’s measurable impact on Scottsdale’s investment pipeline.

City of Scottsdale

Mark Paratore

Economic Development Manager