Case Study: London Professional Training College boosts brand awareness and student applications with Gavin Willis Creative Marketing

London Professional Training College boosts awareness and student applications with Gavin Willis Creative Marketing

London Professional Training College, a new college in West London, needed help to raise awareness and increase student applications. Their brand was confused and their website did not reflect the personal and inspiring experience promised to students. They engaged Gavin Willis Creative Marketing for assistance with student marketing, branding, and website design.

Gavin Willis Creative Marketing conducted audits and research before redefining the college's brand, including its mission and tone of voice. They then created a new SEO-driven website and developed organic and paid social media campaigns. This resulted in a stronger, more consistent brand presence and an improved digital experience, which positioned the college to successfully increase awareness, engagement, and student applications.

London Professional Training College