Case Study: Cornwall & Isles of Scilly Investment Fund achieves a stronger brand and website with Gavin Willis Creative Marketing

A Gavin Willis Creative Marketing Case Study

Preview of the Cornwall & Isles of Scilly Investment Fund Case Study

Cornwall & Isles of Scilly Investment Fund launches £40m brand and website with Gavin Willis Creative Marketing

Gavin Willis Creative Marketing was engaged by the Cornwall & Isles of Scilly Investment Fund, a £40m fund aiming to address equity gaps for businesses in its region. The challenge was to develop a brand and a new website that could effectively promote the fund's mission to support local businesses in both traditional and developing sectors, while also providing tangible value back to the government.

The vendor developed a comprehensive WordPress website that balanced modern aesthetics with usability. The solution featured a visual landscape of vector graphic illustrations reflective of the region and was designed to be intuitive and responsive. Gavin Willis Creative Marketing delivered a site that helps promote compelling reasons for businesses to seek investment, with the goal of generating leads and supporting loans, equity investments, and local job creation.


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