Case Study: Groupe Atlantic achieves unified cloud CRM growth with Gauri and Salesforce

Groupe Atlantic unifies UK subsidiaries on Salesforce with Gauri

Groupe Atlantic, a global leader in heating and ventilation solutions, faced the challenge of integrating multiple acquired UK businesses onto a single, scalable cloud platform. They needed to unify sales, marketing, and service operations while preserving individual brand identities, requiring a major technological shift and organization-wide change management. They partnered with Gauri to implement Salesforce as their integrated CRM backbone.

Gauri designed and delivered an enterprise-wide Salesforce programme using a multi-track Agile framework. Their solution provided the expertise and change management to integrate processes, enhance field service with a Customer 360 view, and ensure knowledge transfer. The outcome was a successful cloud-based CRM unification of UK subsidiaries, granting Groupe Atlantic greater operational agility, a holistic customer view, and a scalable platform for future growth.

Groupe Atlantic